Watch this Video: All Marketers are Liars by Seth Godin
How’s your weekend coming along? As for me, I am up in Poconos widewater rafting on the Lehigh River, all ready to experience the thrill of snaggletooth rapid and cookie monster! And while I am on it, I would like to introduce you to an engaging thought leader and speaker. His name is Seth Godin. He is an author of over six best selling books including Permission Marketing, Idea Virus and Purple Cow.
Here’s a presentation he gave at Google early Feburary this year: All Marketers are Liars For those of you who are dying to pick up innovative ideas on how to market your products, this 50 minutes presentation is a must watch!
I would be addressing two things in my upcoming entries that are inspired by his extremely insightful and entertaining presentation. (after my Poconos trip of course!).
- The strengths of his presentation and key takeaways (like what I did with Al Gore)
- Give a speech that is worth talking about! This is based on what Seth emphasizes throughtout his presentation - You gotta create a product that is worth talking about!
So watch this space!
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